Watch This: Gorillaz: 'Humility'
Gorillaz, the virtual band created by Blur frontman Damon Albarn and artist (and Tank Girl co-creator) Jamie Hewlett are now something of an institution. In fact, believe it or not, this year marks their 20th anniversary (!). Unlike most musical oufits however, Gorillaz are perhaps as well known for their videos as the music itself. The band are back this year with a brand new album, The Now Now, due out June 29.
The first single to be taken off the new album is Humility, which was released on May 31 alongside its video. The video features the animated characters of 2D, Noodles and Russel Hobbs appearing in a live-action setting, Who Framed Roger Rabbit style. Notably absent is bassist Murdoc, who is apparently temporarily unavailable (due to being in prison). Filling in for him is an older version of Ace of the Gangreen Gang, a villain from the original run of the Power Puff Girls series. Ace's appearance was spotted by eagle-eyed fans, and then later confirmed as canon. It also features a fun cameo from Jack Black.
The integration of the animated and live-action elements is first rate, and it's particularly impressive whenever the Gorillaz bandmembers interact with real people. Once again, Gorillaz are at the cutting edge of animated music video making. We can't wait to see what they do next!
The video is directed by Jamie Hewlett and produced by Blinkink. It was animated by Marlène Beaube, Léonard Bismuth, Maxime Delalande, Tim Dillnutt, Sarah Dhorne, Wesley Louise, Venla Linna, Xavier Ramonède, Pierre Rütz, and Alvise Zennaro
The first single to be taken off the new album is Humility, which was released on May 31 alongside its video. The video features the animated characters of 2D, Noodles and Russel Hobbs appearing in a live-action setting, Who Framed Roger Rabbit style. Notably absent is bassist Murdoc, who is apparently temporarily unavailable (due to being in prison). Filling in for him is an older version of Ace of the Gangreen Gang, a villain from the original run of the Power Puff Girls series. Ace's appearance was spotted by eagle-eyed fans, and then later confirmed as canon. It also features a fun cameo from Jack Black.
The integration of the animated and live-action elements is first rate, and it's particularly impressive whenever the Gorillaz bandmembers interact with real people. Once again, Gorillaz are at the cutting edge of animated music video making. We can't wait to see what they do next!
The video is directed by Jamie Hewlett and produced by Blinkink. It was animated by Marlène Beaube, Léonard Bismuth, Maxime Delalande, Tim Dillnutt, Sarah Dhorne, Wesley Louise, Venla Linna, Xavier Ramonède, Pierre Rütz, and Alvise Zennaro